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Niklas Olsson om affärer på internet

Affiliatenätverk, Bloggar, BloggInfo.se, Bokhylla, Domännamn, Informationsprodukter, Internetentreprenörer, Internetmarknadsföring, Länkstrategier, Övrigt, Projekt, Reseguider, Sökmotorer, Svensk Kolgrill, Twitter, Varumärken, Webb 2.0, Webbhotell, WordPress

Sökmotorer

Tips och tankar om sökmotorer och hur du kan använda dig av dessa i din marknadsföring.

2

Om två år skrattar vi åt Google Analytics

2009-05-28 | Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Med realtidswebben på intågande kommer även behovet av realtidsstatistik.


4

Hur hade internet sett ut om Googles algoritm sorterat annorlunda?

2008-10-27 | Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Är det inte lustigt vilken makt Google har fått över Internets utveckling? Medvetet eller inte är det Googles algoritm som bestämmer vad som är en relevant text inom ett ämne, och vad som inte är det.


5

Informationssökning med Jaiku och Twitter

2008-08-07 | Bloggar, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Jaiku och Twitter är genom sitt upplägg som gjorda för att slussa en fråga eller tanke från en person till en annan, ofta helt ovetandes om varandras existens.


2

Tycker du det här är long tail?

2008-07-22 | Internetmarknadsföring, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Den riktiga tillväxten i long tail sökningar på webben kommer ske när våra internetvanor flyttar ut i mobilen.


2

Google hittar dig via RSS

2008-04-14 | Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Google indexerade precis sin första sida från Restankar.se. Döm om min förvåning när Google valde en sida som inte finns.


11

SEO-forumsträff 2008

2008-04-13 | Internetentreprenörer, Internetmarknadsföring, Sökmotorer, Övrigt
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Precis uppvaknad efter min första SEO-forumsträff delar jag med mig av mina upplevelser.


Resa till Paris i karantän

2008-04-03 | Reseguider, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Google tog sig en tugga av trafiken till Resa till Paris.


2

The long tail på Resa till Prag

2008-03-09 | Projekt, Reseguider, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Med hjälp av söktrafiken till Resa till Prag har jag här sammanställt en graf som tydligt visar the long tail.


Segmentering i sökmotoroptimering

2008-02-28 | Internetmarknadsföring, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

I en sökmotor måste man tänka annorlunda för att nå sin målgrupp.


7

The fat, the medium and the long tail

2008-01-24 | Sökmotorer, Webb 2.0, Övrigt
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

“the fat tail will be human, the medium tail social, the long tail algorithmic” - ett citat som säger mer än tusen ord.


Den perfekta marknaden

2008-01-09 | Internetmarknadsföring, Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Statistikverktygen ger oss ett sätt att hela tiden känna av precis vilken information som efterfrågas där ute, och sedan anpassa oss efter detta.


2

Google leker med sökresultaten igen

2007-12-27 | Sökmotorer
Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::the_content() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 163 Strict Standards: Non-static method GA_Filter::ga_parse_article_link() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 253

Googles nya resultatlistor kommer få allvarliga konsekvenser för hur sökmotoroptimerare kommer arbeta i framtiden.


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Strict Standards: call_user_func_array() expects parameter 1 to be a valid callback, non-static method GA_Filter::spool_analytics() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-includes/plugin.php on line 311 Strict Standards: Non-static method GA_Filter::spool_this() should not be called statically in /storage/content/52/164052/webpal.se/public_html/blogg/wp-content/plugins/googleanalytics.php on line 183